Stop guessing.
See what your ads actually deliver.
Meta and Google. Every campaign, creative and video. Numbers reconciled with the platforms, connected to the leads behind them.
| Campaign | Spend | Clicks | Cost / acquisition | ROAS |
|---|---|---|---|---|
| Spring collection · prospecting | 42,500 | 3,260 | 325 | 4.2× |
| Smart home · retargeting | 28,700 | 2,140 | 298 | 5.1× |
| Office upgrades · search | 31,200 | 1,860 | 410 | 3.8× |
| Winter offer · prospecting | 21,600 | 940 | 720 ↑ | 1.6× |
One video.
A complete picture.
Three headlines can be running the same video. Ornjj groups those variants back together, so you can see what the creative delivers across all of them.
Compare videos by total spend, leads and cost per lead. Choose the creative to back next.
Spring offer 30s
3 headline variants combined42 leads
PKR 310 / lead
Catch creative fatigue.
Spend with more clarity.
Rising frequency and falling click-through rates can mean an audience has seen enough. See the warning before it gets lost in a spreadsheet.
Budget recommendations use CPA comparisons and their statistical significance to suggest where to increase, decrease or hold spend.
Frequency is rising. CTR fell 18% week over week on Winter offer 30s.
Winter offer · prospectingCPA: PKR 720
Account median: PKR 360
Check the comparison’s significance before shifting spend. A few expensive leads do not establish a trend.
Google Ads.
Beyond the headline numbers.
Look at impression share, Quality Score and search terms alongside spend and conversions. See where opportunity is being missed and where search spend is being wasted.
Queries generating clicks without conversionsPKR 4,200
Your ads. Your leads.
Your next chapter.
Connect the dots from the first click to the closed deal.